The Lean Startup PDF is a book by Eric Ries in which he talks about strategies that new start-up companies can use to make their mark in the market. The book was published under the house of Crown publishers in 2001. The genres of the book are Business and Entrepreneurship.
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The Lean Startup PDF, Epub: Plot And Review:
In The Lean Startup PDF, Ries talks about how to ensure that your startup is not met with failure. According to him, his first company Catalyst Recruiting, failed because he did not pay much attention to the needs of the target customers. Instead, he paid more attention to the launch of his new products. After that, even his second company, where he worked as software engineer, also failed. He deduced the failure of his companies due to the fact that “working forward from the technology instead of working backward from the business results you’re trying to achieve”.
Since 2012, The Lean Startup Epub has sold 90,000 copies. The book is an excellent guide on how to start up a new business. For someone who is just entering the market and is capable of making mistakes, this book is a good guide on how to make the right choice and avoid the common mistakes. It teaches the reader quite well on how to put important things first, like keeping the needs of your target customers in your mind before focusing on other things like product publicity.
About Author (Eric Ries):
Eric Ries was born in 1978 in America. He is an author, blogger and an entrepreneurship. His main book is also about helping other entrepreneurs. Ries graduated from Yale University after which he moved to Silicon Valley where he worked as a software engineer at There, Inc. After the failure of this company, Ries went to start another company called IMVU Inc.